The joy revolution that started to emerge during the SS21 collections last September is fully showing up for SS22. The most prominent menswear shows have been the ones with a message of optimistic hedonism expressed through colour, music and a throwback to rave culture.
For example I loved Dries van Noten’s Primal Scream soundtrack serenading us through the streets of Antwerp, with the lyrics of Loaded encouraging us to “be free to do what we wanna do!” Van Noten expressed the mood of his design team as “clothes to go and have fun in. Just enjoy things. Go to the night club with silk shirts on.” The shirts were the big highlight; big in every sense, printed with artwork by Rubens and Breughel, as well as photomontages depicting Antwerp city scenes, teamed with loud sunglasses and washed silk outerwear (more…)
Here in the UK we’re quite deluded about sun care. Being deprived of bright sun for nine months of the year, we go a bit mad in the other three. And thus convince ourselves that sun protection doesn’t matter as it’s never strong enough. Or something.
This year though I need to get out of that mindset. One way is to get acquainted with the better sun care creams. But equally important is to try to cover up a bit more, stay out of direct sun, wear good sunglasses and invest in some decent headgear. Top of my wish list is thisArket seersucker sun hat* (above) but there are plenty of other inexpensive but versatile hats around in cotton, straw, linen and raffia.
“The one thing you can’t underestimate is how fantastic it looks in a physical shop. In their purest form, nature and plants create wonderful retail theatre. You can buy a dress for the season, then stroll outside to see some wonderful plants. If you’re a lifestyle retailer, not just a pure fashion retailer, there’s an opportunity.” Peter Ruis, president of Canadian lifestyle retailer Indigo and former MD of Anthropologie
The #plantfluencer trend has flourished in just a couple of years, making everyone fancy themselves as a bit of a Monty Don. This Drapers article highlights the opportunity for fashion and lifestyle retailers, with houseplants, garden furniture and associated accessories all there for the taking. (more…)
While certain sectors of society are keen to get workers back into their offices, others are looking at a longer-term future of working from home. What that future actually looks like is anybody’s guess. But I think we’ve adjusted to the idea that we’ll continue to spend a certain amount of time kitchen table-bound – at least for the short-to-medium term.
Or maybe things have progressed beyond the kitchen table? (more…)