Business of fashion

Bulk buy and long tail – can Wardrobe NYC work?



Wardrobe NYC capsule wardrobe puffa


Wardrobe NYC
, a new concept for fashion, works by delivering pieces in ‘packs’ rather than individually. So rather than buying a jacket or a top, you’re committed to buying a bulk set of clothes that work together.

Crucially, the design is immaculately considered for the fad-averse gentlewoman (or man) who just wants good clothes. Behind the concept are Australian designer Josh Goot and Louis Vuitton stylist Christine Centenera. (more…)



From the vaults: Levi’s Engineered Jeans (they’re back!)



Levi's Engineered Jeans SS19

Levi’s has done it again with its new Levi’s Engineered Jeans collection. (OK, not that new, if you remember them from the first time round in 1999.) 20 years ago, Levi’s brought out a unique darted and twisted seamed jean that was a radical departure from its classic Americana silhouettes. Strange as it was, it caught on instantly and was widely copied for a few seasons.

This spring, Levi’s has revived the cuts with a special edition reissue for men and women. (more…)



Positive fashion: For Days and the circularity of everything



For Days circularity business model

‘Circularity’ is a word that has been doing the rounds (lol – no pun intended) for a while and we’re going to be hearing it a lot more. Example: For Days, the subscription based, ‘closed-loop’ T-shirt company that lets you return its worn-out tees in exchange for a new one, then upcycles the spent fabric into new yarn.

For Days recently received $2.7 million in funding and is starting to licence its business model to other start-ups. (more…)