Retail concepts

Julianne Moore for Porter Magazine



Julianne Moore for Porter Magazine by Camilla Akrans

Camilla Akrans’ editorial of Julianne Moore in Porter Magazine is beyond breathtaking. There’s an extreme close up of an eye (I’m a sucker for an extreme close-up), an abstract portrait shot through a gauze scrim, a fruit and flower still life, and basically hardly any clothes on view.

Remember, this is Porter, the Net-a-Porter catalogue disguised as a magazine. It’s supposed to sell clothes! And yet this abstract treatment makes me more, not less, likely to click through. (more…)



Buy it now: Farfetch X Uniform Wares



Farfetch Uniform Wares Disneyrollergirl by Joe Harper

Funny isn’t it, how despite our tech-invaded world, so many of us still prefer an old-school analogue watch over yet another screen clamped to our wrist. Or maybe not so funny. I’ve noticed that my younger digital native friends are getting fatigued by screen time and craving the simplicity of cash, books and classic timepieces.

Of course, most of us want both. That’s definitely the case for my generation, who grew up with analogue, but for the past ten years has had a foot in both camps. I love my tech devices but I’m equally cynical about them and appreciate that time passes more leisurely when I’m not reacting to endless notifications.

So this collaboration between Farfetch and watchmaker Uniform Wares is, er, timely. (more…)



Positive fashion: inside the Maiyet Collective pop-up



Maiyet Collective pop-up Juta shoes

Art, fashion and retail had a very cosy relationship last week. In particular, I discovered an ambitious London pop-up concept – with a difference. As the cashed-up art-fashion crowd descended on the city for Frieze Week, positive impact brand, Maiyet launched its monthly pop-up, Maiyet Collective in Conduit street.

It’s quite the insidery affair, hidden on the first floor of a new private members’ club with little chance of passing trade, plus it’s only open three days a month. But what a fabulous surprise when you venture inside. (more…)



Gabriela Hearst at Net-a-Porter – hype commerce for the chic set



Gabriela Hearst Patsy bag Tamu McPherson

Net-a-Porter is embracing hype commerce with gusto, and I’m conflicted!

These short-term ‘online pop-ups’ are a way to get people shopping instantly (deliberate and be prepared to kick yourself later), a kind of fast fashion for the luxury brigade. I’m generally against that mindless consumption behaviour, but hear me out!

Net-a-Porter’s latest pop-up is from Gabriela Hearst, whose tailoring is widely coveted by the kind of cool executive women who also love The Row, Celine Phoebe Philo and Hermes. But this is all about her bags. (more…)