One of this year’s inescapable lifestyle trends has been for stressed out, cash-poor millennials to stay home rather than go out. Which means the money they do have gets spent on small pleasures like scented candles, cute lighting, superior bedding and sheet masks aplenty. Vox unpacks the story in detail here. The TLDR is that – as with any emerging grassroots movement – commercial brands have been quick to hop on this gravy train, with the so-called ‘homebody economy’ spawning all manner of businesses catering to the #Namastayinbed brigade.
Lipstick boxes daubed with painterly flowers are a thing. I’m loving the look of this Rodin X Vanessa Traina collab, although I’ve never tried Rodin’s lip products. Are they good? I like the idea of the lip and cheek oils (below), which I imagine give a barely-there stain, and they’re packed with safflower seed and sunflower seed oils so even though it says it’s a matte finish, they shouldn’t be drying. Buy them at Liberty and The Line.
I’m in KonMari heaven looking at this newly opened Gabriela Hearst flagship store on Madison Avenue. The perfectly folded sweaters, the pristine reclaimed oak and marble eco flooring, the minimalist styling offset with cosy honey-and-blonde colour palette; is this not the visual equivalent of ASMR? (more…)