Great to hear that Gabriela Hearst is the new creative director at Chloe. She has proven sustainability credentials, a contemporary-classic point of view (which I prefer to her predecessor’s) and clearly knows how to design fantastic bags.
It will be interesting to see if she can retain her considered approach while working for a brand that thrives on constant consumption. Perhaps we’ll see her instil a slower pace of product release. (more…)
Secondhand Levi’s have been a thing for as long as I can remember. I can still recall the smell from the endless folded piles of denim at the Emperor of Wyoming, where after ten try-ons you *might* leave with your perfect fit and preferred shade of blue.
I just picked up my copy of the much-feted Vogue Italia illustrated issue. The idea is that by having all the fashion editorials illustrated, rather than expensively shot on location, not only would Vogue Italia lighten its carbon footprint, but the money saved would be donated to help restore the Fondazione Querini Stampalia in Venice, recently damaged by the floods. While some considered this a cynical greenwashing gesture, I think every little helps. Plus I love fashion illustration (even more so, magazines without pesky coverlines!).
Here’s a very cool concept I can get on board with. Maggie Marilyn, known for its sustainable but high-priced designs is introducing a new lower-priced offer of direct-to-consumer elevated basics. Think boxy blazers, organic merino wool sweaters and the perfect white jean.
While the proportions and fabrics look great, the ‘Somewhere’ concept goes further. Marilyn will introduce a “take-back scheme” in 2021, allowing well-loved pieces to be sent back to be recycled into new ones. This circularity-first concept (similar to For Days) feels like a real shift in how we consume. (more…)