27 October, 2021

Positive fashion: Pangaia does denim

Just in from Pangaia – their version of denim*.

Regular denim is famously un-ecofriendly to produce, thanks partly to the amount of water and chemicals needed to manufacture conventional cotton. But Pangaia – known for its textile innovation – has addressed this. Its own creation, PANettle is made using nettle, organic cotton and PPRMINT (a peppermint oil that stops your clothes smelling). The result is a unique type of denim that looks as good as the classic type but has a softer feel and doesn’t harm the environment.

For women, there are two styles of denim jean; a women’s straight leg jean* and a women’s high rise jean*. Plus an oversize denim jacket*. All come in two washes. The interesting thing about Pangaia is its materials development arm does also work with other brands as a supplier. It would be cool to see them do a collab with a brand like H&M or Uniqlo to bring the fabric innovation to a wider audience.

For now, I like the look of these classic normcore jean silhouettes and hope that in reality they’re as good as they look online. Buy them here*.

WORDS: Disneyrollergirl / Navaz Batliwalla
IMAGES: Pangaia denim
NOTE: Most images are digitally enhanced. Some posts use affiliate links and PR samples. Please read my privacy and cookies policy here

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