This is interesting. There’s a new Calvin Klein Jeans line incoming that will sit between ‘CK Jeans’ and the main Calvin Klein 205W39NYC line. The first drop of ‘Calvin Klein Jeans Est. 1978‘ has just arrived (and some pieces are sold out already), featuring clean, graphic classics (more…)
Here’s our latest monthly retail round-up celebrating experimentalism and innovation on the high street. From re-sale to re-make, this month our news feed is buzzing about the latest sustainability campaigns from high street players, while influencer-commerce is entering a new democratic phase.
COS RE-MAKES SWEATSHIRTS
COS is the latest H&M brand to launch a dedicated circular-fashion collection as part of its goal to be using 100% sustainably-sourced materials by 2030. The Repurposed Cotton Project (above) is a capsule line of sweatshirts for men, women and kids, made using cotton scraps left over from the brand’s main production process. After shredding and compacting the surplus cotton, COS re-uses it to make freshly dyed crewneck sweatshirts (more…)
Jacquemus is killing it on the accessory front fright now. His melodramatic straw hats are like nothing you’ve ever seen and his craftsy net and leather bags are both distinctive and timeless (more…)
Here’s our latest monthly retail round up celebrating experimentalism and innovation on the high street. From the latest social campaigns to exciting new collections and retail formats, we’re watching – and shopping.
Just when you thought influencer-commerce had had its day, something new comes along.
H&M’s newest ‘streetwear’ brand, /Nyden had a soft launch (on social media anyway) back in February, with email teasers sent out to early adopters talking about ‘tribe building’ and rewards for your community. Now we see why. With seasonless drop-culture at the heart of the influencer-slash-celebrity themed collection, H&M is pitching /Nyden as a community brand. Via collaborations with music or sports talents (more…)
