brands

The DRG Style Index: Goop, Lacoste, Estee Lauder, Fred Perry X Le Kilt and more…



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands and industry stories currently buzzing on my radar…

I WENT TO THE GOOP STORE AND I LIKED IT
Goop Westbourne Grove London store
I finally ventured into the Goop London pop-up store on Westbourne Grove to see what the fuss was about. I didn’t feel bombarded; I did see lots of stuff I wanted to buy. A set of amethyst-coloured tumblers, French Girl eye oil, lots of ecru-coloured cazhmere. Nothing ground-breaking, just comforting lifestyle porn at its best. Apparently it’s now a permanent fixture. (more…)



Bulk buy and long tail – can Wardrobe NYC work?



Wardrobe NYC capsule wardrobe puffa


Wardrobe NYC
, a new concept for fashion, works by delivering pieces in ‘packs’ rather than individually. So rather than buying a jacket or a top, you’re committed to buying a bulk set of clothes that work together.

Crucially, the design is immaculately considered for the fad-averse gentlewoman (or man) who just wants good clothes. Behind the concept are Australian designer Josh Goot and Louis Vuitton stylist Christine Centenera. (more…)



Gentlewoman style: Burberry SS19 ad campaign



Burberry SS19 ad campaign by Colin Dodgson

Burberry just unveiled its first ad campaign under Riccardo Tisci. I like that it used a range of different photographers rather than just one, including the brilliant Nick Knight (below, with models standing in front of a painting by British artist, Jenny Saville) alongside two of my other faves, Colin Dodgson (above) and Letty Schmiterlow.

And in a further push for inclusivity, it’s featured Stella Tennant who is one of my favourite 90s models (more…)



First look: Calvin Klein Jeans Est. 1978



Calvin Klein Jeans Est. 1978

This is interesting. There’s a new Calvin Klein Jeans line incoming that will sit between ‘CK Jeans’ and the main Calvin Klein 205W39NYC line. The first drop of ‘Calvin Klein Jeans Est. 1978‘ has just arrived (and some pieces are sold out already), featuring clean, graphic classics (more…)