ICYMI, the biggest buzz of fashion month is all about the return of Phoebe Philo. It has barely started and her new brand doesn’t launch until September, yet we can be certain this will be the topic du jour for the next four weeks.
The new Bottega Veneta SS23 campaign just landed and I love it.
There’s a soothing video by Massimiliano Bomba shot in a slow-mo Milan streetscape serving everyday city life in the most fabulously chic way. (It’s a little bit Lemaire and a little bit Thomas Maier!)
The stills are also beautiful – elegant yet casual, styled by Alastair McKimm with the leather ‘denim’ jeans and white ultra-luxe vests centre stage, accessorised with slouchy Andiamo totes*. The no-make-up-make-up and minimally styled hair give the campaign a timeless quality and I’m glad that they resisted the urge to include obvious props like a Starbucks coffee or phone. (Wait, do Italians even drink Starbs?) In this case, less it more. Superbo!(more…)
Two new initiatives on my radar in the repair and re-wear space.
Nike’sRe-Creation project upcycles deadstock and used clothing into new, lovingly crafted pieces where stains and holes are creatively transformed or carefully camouflaged (below). It’s not an entirely unique approach – lots of small start-ups have used this method – but the execution is more in line with my taste. (more…)
“I’m not trying to make anything new. There’s so much pressure in fashion to every six months have this newness. When I opened Egg, I wanted it to be like a chair: well that’s OK for 10 years. It’s not for six months; it’s 10 years. I like the fact that it can be an heirloom.” Egg founder, Maureen Doherty, Hole & Corner(more…)