Continuing my discourse on how skate-y, hypebeast-y brands are winning at retail, here’s a quick look at Champion’s recently opened NYC store. The Soho store is banking on a storytelling approach, enlightening younger customers to Champion’s 100-year sports heritage with display cases of archive pieces and flagging up its signature innovations such as ‘Reverse Weave’ sweatshirts. (more…)
It will be interesting to see the evolution of legacy luxury houses as a new generation of company leaders takes over. Rimowa (now owned by LVMH) has placed 26-year-old Alexandre Arnault (son of LVMH CEO Bernard Arnault) at its helm and is already attracting millennials with its recent Supreme and Off-White collabs (I quite like the Off-White see-thru case). LVMH also just installed another son, Antoine Arnault in a role managing image and communication for the conglomerate.
Love this story on what’s thought to be the oldest pair of women’s jeans in existence. They’re Levi’s of course, and were owned by Viola Longacre, a student teacher who bought then in the early 30s. The cut is surprisingly contemporary (I’d snap these up in a heartbeat), which proves why people lust after vintage Levi’s. (more…)
I would call this a single breasted mac. Burberry is calling it a car coat. Either way, I like it, especially with the looser, more casual styling that Burberry’s gone for here. It’s less high fashion and more girl-on-the-go and this soft ‘tumbled gabardine’ reminds me of all the vintage Burberry macs I used to love before Burberry went posh. (more…)