While the business of luxury has flung open its damask curtains in recent years, there’s one area that remains a relatively closed affair; the inner workings of the factory.
Factory, atelier, workshop, call it what you will, luxury brands like to reveal a limited, curated view (as witnessed by the craftsmanship porn videos flooding their social media feeds). But it’s rare that they open their doors to outside visitors. Which is precisely why a posh factory tour is one of my favourite perks of the job (more…)
My WhatsApp has been abuzz with the news that Dries van Noten has sold a majority share of his company to Spanish luxury group, Puig.
Dries has famously said that he loves the size of his company, having independent control and isn’t interested in vast expansion. He is respected for not pandering to the fast cycle of fashion and arguably, the appeal of his clothes is that they’re designed with an individual point of view, they age with you and become part of your look. (more…)
I had my first OrmondeJayne scent experience a few weeks ago, in the newly refurbished boutique in Royal Arcade, off Old Bond Street. The store has been in this little arcade for 17 years and founder Linda Pilkington told me that most of the arcade neighbours (think Paul Smith, Meyrowitz eyewear and Charbonnel & Walker) have been there just as long. Not only that, but there’s a community of other longstanding ‘residents’ of this part of Old Bond Street, who she has seen grow older up over the years. (more…)
As I expected, it has now brought out a men’s collection.
Gender-neutral fragrances are great (I prefer them as they usually feature either clean, green and citrusy notes, or smoky woods and leathers), but for a brand they have fewer marketing opportunities. (more…)