Well this is awkward. After a
lifetime a year in relative isolation during which my longest journey away from home has been the decidedly unexotic Hastings pier, I find myself craving tropical coconut-laced smells.
That’s maybe not so surprising though. As with the power of touch and what’s known as ‘skin hunger’, the pandemic has not only literally stolen the sense of smell from some unlucky individuals, it has also heightened the link between scent and nostalgia.
“Fragrance can control your mood,” says perfumer and founder of her eponymous brand, Maya Njie. “If you’re feeling low and you need a boost, put fragrance on and it will elevate you.” (more…)