Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. CARTIER ROCKS FOR RIHANNA
So much love for the W September issue cover, featuring Rihanna and allll the Cartier rocks her head could carry. Terry Jones directed the cover, Steven Klein shot it, Edward Enninful styled it and Pat McGrath painted the molten golden tear. Epic. (more…)
Finally, the worst kept secret in fashion has been confirmed. Having waited out his non-compete with Dior, Raf Simons has been announced as the Chief Creative Officer of Calvin Klein.
It’s a major undertaking (worth $18 million) and I hope he will prove to be worth every cent of it. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. TIFFANY TARGETS TEENS
Forbes published a must-read article last week about the feelgood and experiential factor of social media. (Read it HERE.) Tiffany has been tapping right into this on Snapchat, most recently with its Snapchat lens, the first by a luxury brand. For one day it let users pop its #lovenotlike filter (which includes Tiffany hearts as eyes) over their pictures in a bid to engage its younger fan base. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
BURBERRY X HARRODS TAKEOVER
It’s been yonks since Harrods did one of its superbrand takeovers. Interesting to see that Burberry is booked in for the next one, a Christmas affair that’s said to be a push by Burberry to cultivate the local consumer. (more…)
