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Francesca Amfitheatrof is the new jewellery hire for Louis Vuitton



Francesca Amfitheatrof - Interview Magazine

News just in: Francesca Amfitheatrof is the new artistic director of watches and jewellery at Louis Vuitton. I’m glad to see her back in the loop since she left Tiffany & Co. I loved her Tiffany T collection, which according to WWD is still one of the brand’s bestsellers.

Hard luxury has been a big focus at LVMH lately (more…)



Net-a-Porter goes hard



Net-a-Porter fine jewellery hub

It’s been a while coming but Net-a-Porter is about to unveil its fine jewellery and watches hub at the end of the month. With more interest from women buying high-end jewellery for themselves (who need husbands!), plus the rise of the online luxury customer, there’s no better time to sell hard luxury online.

To date, Net-a-Porter has dabbled with a handful of legacy jewellery brands, including online pop-ups for Cartier and Chanel and collaborations with Tiffany, Piaget and Pomellato. (more…)



What will Burberry 3.0 with Riccardo Tisci look like?



Riccardo Tisci to Burberry

Well, I wasn’t expecting this! I was really hoping for Phoebe Philo at Burberry, but it appears the rumours that she’s not going anywhere else following her Celine departure are true. So news broke today that Riccardo Tisci will replace Christopher Bailey as chief creative officer of Burberry from 12th March.

It will be a relief for the internal teams. Having a directionless brand is not good for morale, and Tisci certainly has form for reinvention and strong, decisive branding. (more…)