social media

Barbara Kruger at The Serpentine



Barbara Kruger - The Serpentine Gallery 2024

“I follow Vanderpump Rules, the Housewives of various locales. It’s not about liking it, it’s about seeing how people choose to perform themselves in public. To see the brutality and the cruelty. We’re living in an incredible time — which is a car crash of narcissism and voyeurism.”

Can’t wait to see Barbara Kruger’s Thinking of You. I Mean Me. I Mean You at The Serpentine. If anyone can hold up a mirror to society right now, it’s Babs. Buckle up! (more…)



What’s next for old-school fashion influencers?



Veronika Heilbrunner by Tommy Ton

What does the post-burnout, algorithm-fatigue influencer landscape look like? Vogue Business posed the question to me last week and I was happy to share some insights.

Vogue Business’s article is part of a series looking at the evolution of the ‘creator economy’ and this article looked specifically at how ‘influencers’ (i.e. bloggers and Instagrammers) are maturing in today’s fast-paced Gen-Z obsessed world. (more…)



The culture of fashion: what next for magazines?



Document Journal Amoako Boafo Marie Humbert

Out of crisis comes opportunity. We hope.

The Business of Fashion has a story on the future of fashion media, highlighting the struggles for magazines of operating with smaller ad revenues then ever.

There will for sure be casualties but those will likely have been coming for a while. There is just too much content out there and especially now, more short form video, memes, social media and digital newsletters than ever.

I expect the legacy players may go for reduced frequencies of print publications, both to alleviate pressure on printing businesses operating with reduced capacity and in response to market interest. (more…)



Digital media – what went wrong?



The Sartorialist

It’s been all doom, gloom and drama in the digital media-sphere this week. In the news – Buzzfeed and HuffPo are laying off hundreds of staff, Conde Nast is introducing a paywall and social media influencers are going to have to start putting #ad on practically all of their posts (probably).

Where did it all go so wrong?

For me, it all goes back to that time when legacy brands decided to repurpose their paid-for print articles as free online content. Rookie mistake! (more…)