Quote of the day: Scott Galloway
“Social media is the laxative of the fashion system.”
Scott Galloway of digital consultancy L2 on how smartphones are killing off the runway show in The New York Times
“Social media is the laxative of the fashion system.”
Scott Galloway of digital consultancy L2 on how smartphones are killing off the runway show in The New York Times
What is the future of fashion week? That’s the question that WWD is asking this week. The CFDA has instructed the Boston Consulting Group to research what fashion week might look like in the future, in light of the way social media has brought consumers into the equation.
It’s a conversation that many have been having for years now. Fashion shows used to be for press and buyers to evaluate the collections before planning their store buy or magazine features. The six month lead time would allow for designers to produce the clothes in time for them to hit the stores, and magazines to shoot their collections in tandem with their three month production schedules. The only people covering shows in real time would be newspapers.
But a number of things have changed in recent years to impact that. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. JUST BURBERRY
I got to attend the unveiling of the new Burberry Christmas ad in the Regent Street flagship on Tuesday and as expected, it was fun, stylish and very British. And it totally made me want to see Billy Elliot. The celeb-filled event completely overshadowed the week’s other Burberry news, that the brand is consolidating all its sub-brands under one big Burberry-checked umbrella. So no more Burberry Brit, London or Prorsum – just ‘Burberry’ (which is what we all called it anyway). (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. GUCCI’S GUCCIGRAM IS GENIUS
Gucci’s dreamy maximalism was made for Instagram, so whoever came up with its current #GucciGram campaign deserves a gold medal. (more…)