Actually, I jest. While I do occasionally (ahem) indulge in aimless ‘pinning’, I’m usually using Pinterest for research purposes or in a strategic way to raise awareness of my site. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1) COULD CHANEL’S COCO CRUSH E-COMMERCE LAUNCH BE A GAME CHANGER FOR FINE JEWELLERY?
There’s more to last week’s news on Chanel planning to launch e-commerce. The big story this week is of a Net-a-Porter X Chanel digital pop-up that opens on Wednesday selling the new capsule fine jewellery line, Coco Crush. The simple shapes featuring Chanel’s signature quilting pattern in 18 carat gold will start at €1,970 for rings, going up to €19,000 for a cuff. What’s interesting (and clever) is that this lets Chanel dip a toe in the e-commerce waters with the help of the very best in the biz. (more…)
It’s all about the tech this week with updates from Google, Apple, Westfield and Farfetch. Read on for my latest weekly DRG STYLE INDEX ranking, rounding up the brands buzzing on my radar…
1. WESTFIELD TO LAUNCH FUTURE FASHION EVENT
Westfield is always forward thinking when it comes to experiential retail. Coming soon is its London Future Fashion event, bringing the SS15 trends to life using virtual reality and ‘interactive fashion avatars’ (above). (more…)
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