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THE DRG STYLE INDEX: MARC JACOBS BEAUTY, BALENCIAGA, DIOR, LEVI’s, SELFRIDGES, MATCHES FASHION



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. MARC JACOBS’ INSTAGRAM SHOP

Marc Jacobs Beauty shoppable Instagram

Oh the bane of not being able to shop from Instagram! Marc Jacobs Beauty couldn’t stand it any longer and has set up a tool just for Insta-shoppers. It’s a bit like LikeToKNOW.it, and thus, slightly clunky. (more…)



Ask Alison: Digital runways and the evolution of live-streaming at NYFW & LFW



Here’s the latest ‘Ask Alison’ post from retail expert and DRG contributor, ALISON BISHOP who unpacks her physical-meets-digital findings so far from the SS15 fashion show season…

Lexus-Gareth-Pugh-ss15

The fashion show is dead. Long live the interactive, digital brand experience now taking place during New York and London fashion weeks, where consumers, influencers and their collective social media clout are the preferred global audience. (more…)



A decade of Dover Street Market



1 MAIN DSM 10th Anniversary-Facade by RK (3)

Oh, what a busy year it’s proving to be for London’s Dover Street Market. This month marks its tenth year and to celebrate it’s doing what it does best, collaborating with its fashion friends to create more retail excitement than ever.

Let’s not forget, when Dover Street Market opened in 2004 it was the first store of its kind, a weird and wonderful melange of mega-brands, just-emerging designers and street wear – ever changing and always unpredictable. Twice a year it operates its ‘tachiagari‘, shutting up shop for three days while it installs a completely new vision for the new season.

This year, following its tachiagari in July, it’s shaken things up again by adding a scattering of ‘market stalls’ (complete with striped awnings) selling DSM souvenirs to delight the store’s avid retail tourists. (more…)



How influential are fashion influencers?



Caroline-Issa-to-create-collection-Nordstrom

There’s an interesting shift going on in fashion right now, that Fashionista summed up quite succinctly. It’s all about those stylish women whose job descriptions you can’t quite put your finger on because they morph so readily from one thing into another. It all stems from street style though, a certain fashion insider with a certain look, who gets a following on blogs then on her own Instagram (it’s usually a ‘her’) and then… lands her own collection. (more…)