25 January, 2015

THE DRG STYLE INDEX: ALL SAINTS, LOUIS VUITTON, GUCCI

Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1.ALLSAINTS IS ALL GROWN UP

I’ve been tracking AllSaints’ gradual transformation for a while now and wow, the metamorphosis is complete! Its latest Instagram campaign, #HappyMondays is really very cool, a celebration of its ‘Iconic’ leather jacket worn by up and coming models and tastemakers who lend their own personality and style cred to the pictures. (more…)

Disneyrollergirl 0 Comments Art, Brands, Business of fashion, Design, Designers, Events, Fashion shows, News, Photography, Trends Alessandro Michele, AllSaints, art, brands, Business of Fashion, DRG Style Index, exhibitions, Gucci, Instagram, Kering, Louis Vuitton, Nicolas Ghesquiere, photography, social media, SS15

3 December, 2014

Paul Smith – the Instagram tour

Sir Paul Smith, and his lovely design team invited a few of us to kickstart Monday the right way, at 7am at his studio for a sunrise breakfast walk around some of his favourite spots in London. Here’s a photograph I took on my iPhone this morning. Cheers to team Paul Smith. @paulsmithdesign
A photo posted by Mustashrik (@fundercat) on Nov 11, 2014 at 2:23am PST

Last Monday I was invited to a special breakfast at Paul Smith’s Covent Garden HQ at the painful hour of 7am. I might have attempted it but I had to be at the WIRED Retail conference on the other side of town that morning. *WEEPS AND WAILS* But here’s why it was special. Following breakfast and a meet-n-greet, the invited attendees were led by Sir Paul himself on an #Instameet tour of Covent Garden, ending at the Paul Smith store in Floral Street. (more…)

Disneyrollergirl 0 Comments Brands, Events, Photography brands, Instagram, London life, Paul Smith, photography, social media

1 December, 2014

WIRED Retail 2014: My top 5 takeaways

This year’s WIRED Retail (supported by digital marketing agency Valtech) was a winning combination of all my favourite elements – fashion, retail, social and curation. We’ve been talking about these subjects a hell of a lot lately but certain messages are being crystalised. Among last Monday’s speakers were the founders of Lyst, Farfetch and RewardStyle, as well as Google UK’s Peter Fitzgerald, Etsy’s VP of business development Nicole Vanderbilt, Instagram’s Tracy Yaverbaun and Depop’s CEO, Runar Reistrup. (more…)

Disneyrollergirl 0 Comments Brands, Business of fashion, News, Online shopping, Retail concepts, Technology, Trends click & collect, Conde Nast, ecommerce, Etsy, Farfetch, Google, Instagram, Lyst, millennials, retail concepts, retail news, social media, Topman, Trend forecasting, trends, Wired Retail

23 November, 2014

THE DRG STYLE INDEX: Shinola, Michael Kors, Fenwick

Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. SHINOLA – ACTING SMALL, THINKING BIG

Shinola’s been in the news a lot lately since it opened its rather lovely little London store on Newburgh Street. What’s most enlightening is the quietly savvy strategy behind it. For instance, who knew that the brains behind it all is Tom Kartsotis who also founded the mass market watch retailer, Fossil? His approach of creating a story around the manufacturing and people of Detroit has helped imbue the two-year-old watch-and-accessories brand with a romance that really resonates with customers. (more…)