Burberry’s youth play
Burberry swapped out its interactive show format this season with a much-simplified version. In recent seasons it has created cultural exhibitions as its catwalk backdrop that are then open to the public for a week or so. This season – Christopher Bailey’s last collection for the brand – it took place in a vast, dark warehouse with plain Jane chairs lining the perimeter.
This is that funny time of year when it’s blazing hot but the mags are full of new season ad campaigns. And coats. Porter mag is tempting me with come-hither boots and poet’s blouses and Net-a-Porter is bursting its proverbial seams with cashmere overload.
So it’s a good time to think ahead. Alongside the utility-luxe basics that I tend to go for, there’s a lot more romance and whimsy around. Chloe’s blouse has the loveliest trailing scarf (more…)
Clearly targeting a younger customer for Spring, Burberry Prorsum’s collection felt much cooler and ‘street’-er than this season’s haute bohemia. That meant an abundance of lightweight rain jackets shrugged over lace Friday night (or festival, perhaps) dresses and accessorised with monogrammed nylon rucksacks (the new monogrammed poncho) that you can order right now (click here to order). (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1) CHRISTOPHER KANE HAS A PROPER WEBSITE!
This really is shaping up to be a big year for fashion and tech. From Chanel’s move into ecommerce, to Apple’s positioning of Apple Watch as a luxury fashion item, tech has never been more fashionable. And to top it off, here’s Christopher Kane’s new website – very cool and a little bit futuristic. No e-com yet, but it’s a start… (more…)
