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TRP Travel Retail Style Index: February 2021



Amorepacific Off-White beauty collaboration

Welcome to the latest travel retail column for DRG by Alison Farrington aka The Retail Planner (TRP).

This month, we welcome all the auspicious brand news in celebration of the Lunar New Year for 2021’s Chinese Year of the Ox. We also look at some new skincare launches that will appeal to clean and K-beauty fans.

1/ SHISEIDO ‘INSPIRES JOY’. For Asia Pacific and US travel retail stockists, SHISEIDO has launched an exclusive set of Lunar New Year products for bestselling skincare products, Ultimune Power Infusing Concentrate* and Vital Perfection Uplifting and Firming Cream (below). They feature gold and red packaging that is inspired by the art of calligraphy and designed to evoke feelings of empowerment for the Chinese New Year celebration. (more…)



The Drg Style Index: Wales Bonner, Muji, Chanel, Shiseido, WeChat, Nike and more…



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands and industry stories currently buzzing on my radar…

WALES BONNER WINS
Wales Bonner SS19 by Harley Weir

It’s been a big old week for Grace Wales Bonner. On Wednesday she was named as the winner of the BFC/Vogue Designer Fashion Fund £200k prize, while also collaborating with Dior on its 2020 Resort collection and hosting a ‘devotional meditative sound experience’ in New York with Solange Knowles, as part of Frieze. The prize win is a pretty good accolade, not that it’s the magic bullet people assume it is. Thomas Tait, who won the LVMH Prize in 2014, opened up recently about the reality behind the facade of young designer ‘success’. It’s still tough out there… (more…)



THE DRG STYLE INDEX: COACH FRAGRANCE, J. CREW, DIOR X WECHAT



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

COACH THE FRAGRANCE IS COMING
Coach fragrance is coming
Good news for Coach; the revamp is working and sales are enjoying an upswing. Clearly its customers are loving the retro-modern Americana references cooked up by Stuart Vevers of late (not to mention the endless ads of girls-and-cars). Next step? A new Coach fragrance is in the works, fronted by Chloe Moretz. Read more here. (more…)



Buy it now: the best beauty and fashion gifts for Chinese New Year



Beauty and Fashion gifts for Chinese New Year include Giorgio Armani's monkey-themed Illuminating Powder

When is it not gift seaason somewhere in the world? Between Christmas and Valentine’s comes the Lunar New Year, AKA, an opportunity for stores to promote some full price product in festive red and gold. Unsurprisingly, it’s the luxury stores who are pulling out the stops to present enticing, Chinese-friendly gifts, especially with monkey-themed motifs or in editions of lucky number eight.

In truth, I’m not seeing a huge amount of innovation. The beauty brands get my vote for gorgeous jewel-like compacts in lovely packaging – for example this Estee Lauder compact and the Giorgio Armani Illuminating Palette – but for leathergoods brands like Jimmy Choo and Mulberry it’s a case of merchandising all the reds and golds together for a simple (but probably quite effective) pick-n-mix offer.

In China, Burberry is doing what it does best, using social platform WeChat to let users digitally unwrap gifts and create personalised digital Lunar New Year envelopes to send to friends and family. But elsewhere, it’s about slapping a monkey on anything and everything and hoping for the best. Here’s my edit.

SHOP THE POST BELOW…

WORDS: Navaz Batliwalla