Superga

THE DRG STYLE INDEX: H&M BEAUTY, SUPERGA, BROWNS, DIOR, RAF SIMONS



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. H&M’S BIG BEAUTY PUSH

H&M beauty launch via The DRG Style Index

There’s something interesting kicking off in the high street beauty space. I think it’s similar to what happened with jeans and shoes a while ago, when the UK chain stores invested heavily in fashion-forward designs, outdoing the specialists at their own game. Topshop’s make-up is five years old this month and the product quality, design and branding are as good as many of the more premium brands. & Other Stories shook things up with its experiential retail approach, while Urban Outfitters is also jumping into the beauty space in a bigger way, stocking Tonymoly from Korea among others. Next: H&M is launching a 700 piece beauty line in September. Yes, H&M has dabbled in beauty before but not in any serious way. (more…)



THE DRG STYLE INDEX: BYREDO BAGS, SOPHIA WEBSTER, RODARTE X SUPERGA, HARVEY NICHOLS’ SNEAKER CONCEPT



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. BYREDO BAGS ARE COMING
Byredo bagsWho doesn’t love Byredo? The scents, the packaging, the whole brand concept. This Spring, founder Ben Gorham is extending the brand into its first retail store and launching leathergoods. (more…)



SS12 trend report: Harvey Nichols gets Kirchhoffed




I’ve been on a bit of a press days sabbatical this season. PRs have not only spread SS12 press days across October, November and December (back in the day, it was just October), but generally had more events and launches than ever before. I guess competition for press and bloggers’ attention is fiercer than ever but it’s had the opposite effect; instead of ramping up my attendance and coverage, I’ve bailed out altogether. (more…)