jewellery

THE DRG STYLE INDEX: CARTIER, MARIE MAROT, PAT MCGRATH, REPOSSI



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. CARTIER ROCKS FOR RIHANNA
Rihanna Cartier cover for W with makeup by Pat McGrath
So much love for the W September issue cover, featuring Rihanna and allll the Cartier rocks her head could carry. Terry Jones directed the cover, Steven Klein shot it, Edward Enninful styled it and Pat McGrath painted the molten golden tear. Epic. (more…)



THE DRG STYLE INDEX: Tiffany, Theory, Berluti, Acne Studios



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. TIFFANY TARGETS TEENS

Tiffany targets teens and millennials with a Snapchat lens and geo filter
Forbes published a must-read article last week about the feelgood and experiential factor of social media. (Read it HERE.) Tiffany has been tapping right into this on Snapchat, most recently with its Snapchat lens, the first by a luxury brand. For one day it let users pop its #lovenotlike filter (which includes Tiffany hearts as eyes) over their pictures in a bid to engage its younger fan base. (more…)