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Ask Alison: What’s the deal with Insta-Fashion Week?



Misha Nonoo ss16 Insta Fashion show

Here’s the latest ‘Ask Alison’ post from DRG retail editor, ALISON BISHOP, on how the fashion industry is acclimatising itself to a Fashion Month season where insta-shows, influencer-clicks and on-demand eyeballs are the new goals.

LIVESTREAM OR BE DAMNED
Now that livestreaming has become commonplace and you may as well watch your favourite show at home out of the rain (in London), the focus has shifted to livestreaming with the added bonus of tracking followers. Since Periscope burst onto the scene in March this year, with Burberry, then Dunhill, Belstaff and Marc Jacobs all using the Twitter-owned platform to beam shows, backstage tidbits or Q&As to live global audiences, the industry is changing its mind about the question of exclusivity. (more…)



RETAIL REPORT: Covent Garden – should a high street be more like a department store?



Oliver Sweeney Henrietta Street Covent Garden menswear destination

In the battle between bricks and clicks, the high street has suffered, but department stores have done well to up their game. They have become nimble at keeping pace with fashion, worked harder to collaborate with brands on pop-ups and events, and just seem more dynamic places to be. It’s something the rest of the high street can learn lessons from and I’m already seeing its influence.

Covent Garden got the memo some time ago. OK, it’s not quite a high street but it’s a shopping district that misplaced its mojo for a while and has since redeemed itself. In the 80s it was incredibly stylish and vibrant. At its peak, London’s cool set gravitated towards the Meccas of Paul Smith, Jones and thrift emporium Flip. (more…)



WGSN Creative Futures: top 3 takeaways



WGSN creative futures summit jefferson hack

Here’s the latest guest post from retail expert and DRG contributor, ALISON BISHOP who unpacks her top three findings from WGSN Creative Futures

Fashion industry chiefs, creatives and media socialites gathered earlier this month for the inaugural WGSN Creative Futures event, held in London over two days to join the dots between creativity and commerce. Key themes included: phygital media, retail disruption, real-time social feeds and the important of experience by design. Here are my top three takeaways. (more…)



How to get a million Pinterest followers



How to get a million Pinterest followers by Disneyrollergirl

Somehow, I have amassed quite the ridiculous number of Pinterest followers. Not sure how I made the magic million, but it could be the hours and hours I spend lost in a Pinterest vortex repinning photos of Chanel flatlays punk icons and hunting for the perfect gentlewomanly shoes.

Actually, I jest. While I do occasionally (ahem) indulge in aimless ‘pinning’, I’m usually using Pinterest for research purposes or in a strategic way to raise awareness of my site. (more…)