Business of fashion

A dieu Dior?



Interesting news that Hedi Slimane has left Dior Homme. The genius designer has been making too many demands on LVMH and so they’ve passed the baton to Kris van Assche from Belgium. Like the demise of Helmut Lang and Jil Sander, this marks the end of an era. Even if Slimane decides to launch his own label I doubt it will be remembered in the same way as Hedi Slimane For Dior Homme. During his time at Dior, Slimane pioneered a whole new lean and youthful silhouette for men, much like Giorgio Armani did with his unstructured menswear in the eighties. Collectors, best start snapping up those remaining bits of Dior Homme, they will be like gold dust from now on.



Primark vs New Look



Newsflash: Primark’s arrival in Marble Arch is imminent, as the store frontage is up and the battle looks set to commence between Primark and New Look. I’ll be interested to see how they battle it out. Pros and cons…

NEW LOOK
Good points – they have Giles and Lily Allen doing exclusives with them and their new Shoe Heaven range is a massive hit
– they are soon to start selling online
Bad points – merchandising leaves a lot to be desired and those weird trolley things – what the hell are they about?

PRIMARK
Good points – they are so stupidly cheap you can’t not buy something
Bad points – the stupidly cheap bubble is sure to burst as clearly, if it’s cheap it can’t be ethical
– queuing is traumatic to say the least and the mess…can it really be worth it?
-everyone and her granny will be shopping there

Hmm, New Look are winning so far, let’s see how it all pans out…