Business of Fashion

Mastered: Bloggers doing it for themselves



Mastered-disneyrollrgirl-how-to-work-with-brands

So I had a feeling 2014 was going to be a big year for blogging and I was right. Some of my blog buddies have achieved huge things this year, for starters, look how many fashion bloggers are writing books. Not e-books, but big printed things full of that weird stuff called paper. Susie Bubble is working on her second book (if you count Style Feed which she contributed to), while Sasha Wilkins/Liberty London Girl has just sent her convivial cookery book to print. (more…)



A VIP tour at ASOS HQ



1 asos-design-studio-stitching-academy-disneyrollergirl

Running a fast fashion empire is a tough old task! Aside from the sheer volume of product to be managed, there’s the competition to worry about, not to mention the cheap labour issues and carbon footprint headaches that entail from manufacturing overseas.

ASOS is one fast fashion company that’s tackling these issues in interesting and highly profitable ways. Last week I spent an insightful afternoon drinking in as much info as I could on a personal tour of its Stitching Academy, its brand new design studios, plus the infamous photo studios at ASOS HQ in Camden… (more…)



Quote of the Day: Jefferson Hack



Jefferson-Hack

“Now, mobile is in people’s hands every day and they are getting their news and fix of culture from a mix of media. So the print magazine has to become something more than it was. It has to become a printed manifesto and make a radical statement with more elaborate photography and more inspiring content. It has to be collectable and set the agenda.”
Dazed & Confused’s Jefferson Hack, nailing what many of us have been saying for years. Business Of Fashion