Dior

Wired Retail 2017: 5 future trends for digital shopping



burberry augmented reality app illustrated by Danny Sangra

Here’s the latest ‘Ask Alison’ post from DRG retail editor, ALISON FARRINGTON, as she unpacks five key takeaways from this year’s Wired Retail conference, and how they will change your future digital shopping habits.

I’ll take the world of visual-culture and discovery-commerce over voice-activated replenishment shopping – thank you. The former feels like a fun Instagram Stories fuelled shopping spree, while the latter sounds like a boring, but necessary automated shopping list. Both have a place in the current online marketplace (more…)



Petit Déjeuner X Dior: Way to Blue



The latest in the DRG Petit Déjeuner film series, is a celebration of friendship and creativity.

As soon as I saw the Dior AW17 collection, I knew I wanted to shoot it. The regiment of girls all in blue, from work wear to embroidered taffeta, to a shimmering dégradé sequin gown, all topped with leather berets, was just too wonderful a vision to ignore.

While dove grey is the colour usually associated with Dior, navy blue was a lesser-known favourite of Monsieur Dior. (more…)



The New Garconne contributor: Elise Toïdé



The New Garconne photographer Else Toide

Fashion Month is upon us and one of my favourite elements is all the backstage photography. So much more atmospheric than the front-on catwalk shots we’re used to, no? Elise Toïdé is one of the photographers who excels in this reportage style. (And she took the photos for the Paris-based women in my book.) Elise is great at capturing a sense of intimacy, even in chaotic surroundings. (more…)