20 November, 2014

Ask Alison: How beauty brands are getting up close and personal with digitised stores

Here’s the latest ‘Ask Alison’ post from retail expert and DRG contributor, ALISON BISHOP, looking at the emergence of interactive digital stores coming from the premium beauty sector

Bobbi-Brown-beauty-store-Covent Garden

It’s official; Covent Garden has become London’s Beauty Quarter when it comes to stores. Luxury brands Chanel, Dior and Burberry all opened mini beauty flagships here in the last couple of years while Marc Jacobs followed recently with its Tweet Shop pop-up. Now prestige beauty brands Clinique and Bobbi Brown (above) are experimenting with new, highly personal store concepts. (more…)

Disneyrollergirl 2 Comments Beauty, Brands, Business of fashion, News, Retail concepts, Technology, Trends Alison Bishop, Ask Alison, beauty, BeautyMart, Birchbox, Bobbi Brown, Burberry, Clinique, Dior, long read, luxury, Marc Jacobs, retail concepts, technology

23 September, 2014

Buy it now: Bobbi Brown’s Perfect Nudes

Bobbi Brown is the undisputed queen of nudes. Her shades and textures are second to none – I’ve always relied on her flattering lipsticks since way back in the 90s when she practically invented the no-make-up-make-up look.

This month it’s all about great textures to flatter natural-looking eyes, lips and face. (more…)

Disneyrollergirl 0 Comments Beauty, News, Shopping beauty, Bobbi Brown, make-up, shopping

4 July, 2014

BEAUTY BITS: BRITISH BEAUTY BLOGGER FOR M&S, STEAMCREAM, DIPTYQUE, PRO-AGING, TERRY DE GUNZBERG, MARILYN MONROE, BURT’S BEES, YAHOO BEAUTY

FIRST LOOK: BRITISH BEAUTY BLOGGER’S M&S MAKE-UP LINE

How exciting is this? Britain’s best beauty blogger (AKA British Beauty Blogger), Jane Cunningham has only gone and produced a makeup line with Marks & Spencer. It’s brilliant on lots of levels. (more…)

Disneyrollergirl 2 Comments Beauty, Bloggers, Brands, News, Retail concepts, Shopping, Trends best fashion blog, bloggers, Bobbi Brown, British Beauty Blogger, Burt's Bees, Diptyque, fragrance, make-up, Marilyn Monroe, Marks & Spencer, SteamCream, trends, Yahoo Beauty

24 March, 2014

Beauty bits: Sephora’s social platform, upcycling Diptyque, Bobbi’s new foundation stick, the best lip balm ever…

SEPHORA’S SHOPPABLE INSPIRATION BOARD

Done well, Sephora’s shopping platform could be a gamechanger. Launched two weeks ago, its new Beauty Board is a Pinterest-esque gallery of user-generated photos, which customers engage with, posting reviews, comments and tips. It’s what beauty forums do best, but this adds an all-important shoppable component and the ability to share widely on other platforms. With mobile’s increasing importance in syncing content with commerce, I imagine we’ll be seeing a lot more brands attempting similar feats. Read more here. (more…)