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Positive fashion: Maggie Marilyn introduces circularity-first wear-now-recycle-later basics



Maggie Marilyn Somewhere basics collection

Here’s a very cool concept I can get on board with. Maggie Marilyn, known for its sustainable but high-priced designs is introducing a new lower-priced offer of direct-to-consumer elevated basics. Think boxy blazers, organic merino wool sweaters and the perfect white jean.

While the proportions and fabrics look great, the ‘Somewhere’ concept goes further. Marilyn will introduce a “take-back scheme” in 2021, allowing well-loved pieces to be sent back to be recycled into new ones. This circularity-first concept (similar to For Days) feels like a real shift in how we consume. (more…)



Snow Peak: Japanese gorpcore for the uber-luxe set



Snow Peak New Balance London

Do you see yourself as outdoorsy, athletic, adventurous and at one with nature? I’m none of those things so why am I so enamoured with Snow Peak? And specifically its new retail playground in Piccadilly?

Back-story: Snow Peak originated in 1958 when founder Yukio Yamai, a dedicated Japanese mountaineer became frustrated with the standard available kit he was using. (more…)



The Glossier London pop-up is almost here



Glossier London Pop up Floral Street Covent Garden

Why is all the beauty stuff I like so freaking expensive?

Thankfully, Glossier is coming to the rescue with its Glossier London pop-up. Opening at 13 Floral Street, Covent Garden, WC2 for three months from 20th November, it’s switched its signature millennial pink decor for something quirkier and kitsch-er (above).  Also, note it’s credit and debit cards only, OK boomers? (more…)



The DRG Style Index: Ralph Lauren, Prada X Adidas, Keith Haring



Here’s the latest DRG STYLE INDEX ranking, a round-up of the brands and industry stories currently buzzing on my radar…


RALPH LAUREN IS NICE

Ralph Lauren HBO documentary
In the 20-teens you’re no one if you haven’t had a documentary made about you. The Ralph Lauren story, Very Ralph, airs on HBO this Tuesday, but according to the NYT it’s as saccharine as a Polo ad campaign. In response to the lack of scandalous ‘tea’, Ralph said, “Can people believe there might be people out there who might be honorable? They can’t believe it. They won’t be happy unless they find out that I’m a killer or I did something bad.” (more…)