You’ve got to hand it to Levi’s for taking the renewed love for 501s and running with it. First came the hipsters with their vintage flea market finds, then the street style brigade, teaming their reclaimed-from-the-archives favourites with classic stiletto pumps. Next, Levi’s decided to revive the originals, in blue and white, followed by the recent 501 CTs, a slimmer, tapered cut jean. Bingo! Cue 501 mania, with a whole new generation discovering the wonders of a true blue indestructible 5-pocket jean. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. CRAIG GREEN X BJORN BORG
I totally missed the memo that Craig Green has teamed up with underwear brand Bjorn Borg to produce a sportswear line for AW16. I saw it at the Urban Outfitters press day and it’s really, really cool. (more…)
I thought I’d flag this up as I’ve neglected men’s grooming on here lately.
Burberry’s new Mr Burberry fragrance has launched and lovely as it is (in a classic gentleman’s summer citrus kinda way), I’m more interested in the add-on products. There’s a compact offer of face moisturiser, a beard oil, a body wash and a couple of deodorants. And the eau de toilette comes in lots of sizes, including a 1000ml beribboned bottle (yours for £1400.00) that can all be engraved. (more…)
As Coachella mania threatens to invade all your social feeds, get ready for a gazillion guides to festival dressing, best dressed galleries and hair how-tos (heads-up: it’s still all about the braids). And just because you don’t ‘do’ festivals, don’t think you can ignore them. Festivals and fashion are all part of the commercial entertainment system. Much as I’d like to think it’s all about the music, it’s not, these days it’s an all encompassing ‘experience’. If you work in fashion media, design or marketing, the festival season is becoming as crucial as Christmas for opportunities to engage audiences and sell lots of lovely product promote your brand.
While we all know how effective festival coverage is for selling Hunter wellies, fringed ponchos and hair crowns, there’s another big opportunity that shouldn’t be overlooked. And the time to get involved is sooner than you think. Enter the festival beauty opportunity – here are five takaways on why festivals are a gift to the beauty industry… (more…)
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