oral care

Beauty bits: John Bell & Croyden



John Bell and Croyden beauty ION sei toothbrush

I’ve spent the last month in a wellness bubble, reading up on the apparently $8 billion industry. Like most people, I had zero interest in mindfulness, self-care and sheet masking rituals five years ago, yet here I am, as obsessed with meditation apps and rose quartz rollers as the next person. I wonder what came first – our anxiety-ridden culture or the industry that told us we need CBD facials and sound baths to stay sane?

I don’t have the answer, but my weakness is anything ritualistic that promises to counter the pressures of digital overstimulation and my not-done to-do list. (more…)