Fashion shows

H&M magazine: the rise of the stylist



One of the things I love about watching the shows is sussing out the styling. The bigger brands use the best stylists in the biz to tell the ‘story’ of the collection and show how the clothes can be worn, something you’re just never going to get from seeing pieces hung on a rail. Those Prada tabi socks, the Dries Van Noten layers, the white sunglasses at Rochas, they’re all trends waiting to be translated to the street that will help the designers sell even more of their wares and chances are, those ideas come from the stylist. (more…)



Guest post: Social-commerce at NYFW and LFW ensures Fashion Week is a democracy for everyone to enjoy



Guest post by occasional DRG contributor, Alison Bishop

First we had Google+ Hangouts partnering with online curation site Lyst for New York Fashion Week, then we saw snippets of Diane von Furstenberg’s show process, firsthand, through her Google Glass video. On Saturday we saw House of Holland live streamed on eBay’s Style Collective blog, boosted by celebrity and consumer commentary (plus the chance to shop an edit of House of Holland AW12 on eBay.com). (more…)



London Fashion Week: Philip Treacy’s Michael Jackson extravaganza *VIDEO*



Fashion people are hard to impress and fashion people going to a Philip Treacy show are harder still. Why? Because we have seen the ultimate in Treacy show fabulosity before and think it can’t be beaten. But yes it can and it just was. (more…)



Fashion futurism: DVF’s Google Glass video



I’m convinced that eyewear is going to be the fashion category with the most possibilities for future tech innovation. While I’m not quite sure what’s happened with Lady Gaga’s Polaroid camera glasses, we’re already starting to see an emergence in 3d printed eyewear, but let’s put that aside for now.

This week it’s all about Google Glass, thanks to Diane Von Furstenberg’s NYFW collab with Google. When she took her bow on the catwalk with Google’s co-founder Sergey Brin on Sunday, she was wearing one of the colour-coded eye-pieces. Turns out each Google Glass houses a chip in its frame which was able to record the preparations and goings-on of show day. The final video is here to see and I have a feeling we’ll be seeing a lot more of Google Glass technology…