H&M magazine

H&M magazine: autumn 2013



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The new autumn issues are out and not only are we gifted doorstop sized Vogues, but also the free zines from the high street. I have a four-page story in H&M magazine on the silhouette that I believe will define this decade. That is, the new body conscious silhouette that’s the opposite of clingy WAG frocks and all about confident anti-fit shapes…
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Also in this issue is a superb menswear story (called Le Cafe, shot by Daniel Riera) featuring chic fashion guys having their caffeine moment. (more…)



H&M magazine: the rise of the stylist



One of the things I love about watching the shows is sussing out the styling. The bigger brands use the best stylists in the biz to tell the ‘story’ of the collection and show how the clothes can be worn, something you’re just never going to get from seeing pieces hung on a rail. Those Prada tabi socks, the Dries Van Noten layers, the white sunglasses at Rochas, they’re all trends waiting to be translated to the street that will help the designers sell even more of their wares and chances are, those ideas come from the stylist. (more…)