Brands

THE DRG STYLE INDEX: KENZO, NOT JUST A LABEL, APPLE



It’s a bit of a retail focus on the DRG STYLE INDEX this week. Here’s the latest weekly ranking of the brands buzzing on my radar…

1. KENZO X H&M

Kenzo X H&M collaboration launches 3rd November 2016
Thoughts on Kenzo for H&M, the latest of H&M’s collabs, launching in November? I think it’s going to be one of their better collaborations. Kenzo’s Humberto Leon and Carol Lim are experts at retail and marketing after all, which are arguably as important as the design elements in these mega collaborations. (more…)



On the terrace with Hermès and Henry



Hermes magazine Un Mirage by Mark Borthwick styling by Melanie Ward

London is experiencing a few days of welcome (albeit intermittent) sun and I’m starting to get holiday vibes. These Hermes pictures portray the feeling, thanks to Mark Borthwick’s sunlight-flooded photography, Melanie Ward’s impeccable styling and Hermes‘ summer-ready clothes. The photos are from the current Hermes magazine and the shoot is called Un Mirage… (more…)



Bella Freud x Cutler & Gross collaboration



Bella Freud X Cutler & Gross

No DRG Style Index this weekend as I’m preoccupied with Vogue Festival. But instead I’ll leave you with this fab forthcoming collab between Bella Freud and Cutler & Gross. Freud’s collaborations are always well chosen and this one is so good, featuring a unisex sunglasses style with mirrored lenses (£354). (more…)



Coach class



Coach pre fall 2016

When it comes to featuring cars in fashion shoots, have you noticed only vintage cars will do? Here’s the perfect example; Coach’s first ever pre-fall campaign for its Coach 1941 women’s RTW and bag line. In this context though, a classic American, leather-interiored car absolutely nails it. What does contemporary Coach stand for, if not luxury leathers and iconic Americana?

The campaign was shot on location in Red Hook, Brooklyn, depicting Stuart Vevers’ vision of laid back but youthful luxury (that’s helping to revive the brand, to much acclaim). (more…)