I don’t know why but I just don’t get Uniqlo. It’s a bit like M & S, everyone else raves about those fabulous finds but for me it’s Not Quite There. Yet even I have to hold my hand up and say its new T-shirt campaign rocks big time. UT is a new concept celebrating the T-shirt. Uniqlo has opened a concept store in Japan and enlisted a host of in-the-loop scenesters including Peter Saville, Gareth Pugh and Kim Jones to design a limited edition tee (yes, yawny idea but good choice of people). Not only that but king-of-cool Terry Richardson has been enlisted to shoot the tees which are modelled by the likes of Missy Rayder, Alison Mosshart and Terry himself. Now if that’s not fantastic marketing I don’t know what is.
Cheap chic, doncha just love it? Well actually, no I don’t. Where once New Look, TopShop and H&M ruled, now it’s Primark, Peacocks and George that high street snobs delight in flaunting to their pals – ‘Look, £5 from Primarni!’ Yet, multiply those £5 tops and £10 dresses by 15 (two tops on payday, a quick lunchtime fix frock, another Friday evening frock to wear at the weekend…you see where this is going don’t you?), and that’s around £100 a month wasted on throwaway tat that you’ll be bored of before you’ve got it home. (more…)
Interesting news that Hedi Slimane has left Dior Homme. The genius designer has been making too many demands on LVMH and so they’ve passed the baton to Kris van Assche from Belgium. Like the demise of Helmut Lang and Jil Sander, this marks the end of an era. Even if Slimane decides to launch his own label I doubt it will be remembered in the same way as Hedi Slimane For Dior Homme. During his time at Dior, Slimane pioneered a whole new lean and youthful silhouette for men, much like Giorgio Armani did with his unstructured menswear in the eighties. Collectors, best start snapping up those remaining bits of Dior Homme, they will be like gold dust from now on.
I’m morbidly fascinated by the new autumn/winter 07 Prada collection. It’s so awkward and ugly and unflattering, yet Miuccia’s influence is so great, the looks will undoubtedly filter down in a less extreme form and change the direction of fashion. Ditto Marc Jacobs. I hated his spring/summer 07 collections for Marc Jacobs and Louis Vuitton, yet he clearly knows what he’s doing so there’s no question they will have an influence on future fashion. I can but (begrudgingly) put my reservations aside and trust that it will all become clear in time…