High street beauty has officially gone premium. Topshop’s beauty is five years old and thriving, J Crew’s lipsticks are a cult buy and H&M is going large on its beauty offer with a litany of launches happening in the next few months.
While Topshop kicked things off five years ago, launching its in-house make-up line on the LFW catwalk, the game changer was arguably & Other Stories in 2013, which paired a luxury Scandi aesthetic with an inviting experiential retail model. In fact, & Other Stories was intended as a beauty concept but was so appealing, it was extended to fashion. (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. BELLA FREUD – THE SHOP Bella Freud is opening a shop! And has launched cashmere! And has great advice for new designers in this interview from Fashionista… (more…)
Thank you Jane from British Beauty Blogger for the scoop on Troi Ollivierre. The J Crew make-up artist brought out his own line of lippies last year, but they’ve been rather elusive in the UK. But now they’re available online. There are six dense matte shades, all named after boys. George, a flame red is calling my name (not that I need any more orange-red lipsticks)…