As you may have noticed, I’m quite fascinated by the growing commercialisation of Fashion Week. More than anyone, Topshop has been instrumental in making Fashion Week accessible to all, via its sponsorships and collabs with LFW designers, it’s unsurpassed social media LFW coverage, its just announced Facebook hook-up and most recently, its pop-up shops at the LFW sites. (more…)
I only had one free hour in Berlin, so I literally checked out of the Soho House Hotel, stowed my bags with the staff and took a right out of the front door to tour the neighbourhood. Very luckily I wandered into a street where I made three lovely discoveries. The BLESS store, RSVP (a shop that sells single paperclips and posh rotating pencils? Yes please) and – what a stroke of luck – the A.P.C store.
The Art Berlin Contemporary tote bags had just gone on sale. I resisted the urge to buy one in every colour and stopped at the red and the black. (I’m still sorely tempted by the khaki though). At €15 each, they’re not a bad price for a bag that will get tons of use. They can be bought online here (thanks Emma for the heads-up).
Further to yesterday’s Chanel post on the subject of the ‘Disneyfication’ of luxury retail; I hear that Harrods will be Disney-themed this Christmas. Swarovski was the brand partner last year and this year promises another fantasy-filled extravaganza beyond our wildest dreams. Think windows displaying one-off gowns for Disney princesses by the likes of Valentino and Versace, a fourth-floor Disney pop-up boutique, plus a special focus on Disney’s Cinderella to tie in with the global high-def launch of the animated Cinderella on Blueray.
In our modern cross-pollinating world, this is the perfect way for film, fashion and retail to collide to benefit all parties. (And somewhere in the mix there must be a magazine media partner ready and waiting with an Aurasma app to tie it all together. Harper’s Bazaar perhaps?) Disney has upped its fashion collabs considerably recently. I loved the Mawi jewellery, and the Cinderella Louboutins sound promising. Of course, I’m still holding out for a Louis Vuitton Disney collab. It’s got to happen soon, hasn’t it?
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