Patagonia

On my radar: Outsiders Store



Outsiders Store Coal Drops Yard

I was wondering why no-one had invented a stylish multi-brand gorpcore store, then I realised – they have. While visiting the Debby Byford roller skating exhibition in Coal Drops Yard, I discovered Outsiders Store, a very cool curation of performance outerwear, practical headgear, Rotato socks, Gramicci rope sandals, Snow Peak camping kit, plus a variety of modern outdoorism books and magazines like Les Others and Go Out.

Outsiders Store magazines

Launched in 2017, with stores in Liverpool and London, Outsiders Store is led by general manager Nicholas Wyles and buyer Josh Rothery under the umbrella of Ellis Brigham Mountain Sports. With a non activity-specific lifestyle approach, it straddles the sweet spot between durable essentials and design desirables with style and finesse. As one wag on a menswear forum astutely pointed out, “there’s enough crampons and energy bars in there to make you feel you’re buying ‘kit’ and not just more clothes.”

Cotopaxi

Key to the appeal is the buying mix. The team are inspired by REI in the States and Globetrotter in Germany as well as small scale Japanese operations. With product for men and women, the gender neutrality of gorpcore speaks to the move against hyper-femininity in fashion. (Just consider it the new ‘athleisure’.) When you’re on a trail walk or scaling a mountain, you want clothes that protect you from the elements, not accentuate your curves. However, increasingly, the buyers are mindful that their lifestyle customers want hybrid products that work in cities as well as in camp sites. Hence the mix of versatile pieces by Patagonia and Carhartt WIP alongside Cotopaxi (upcycled polyester bags and jackets in colour configurations chosen by the makers), Montbell (everyday performance-wear with a ‘function is beauty’ philosophy) and Goldwin (Japanese technical and ski wear).

Read more here and here.
Outsiders Store Chaco sandals

CORRECTION: This post has been updated. Outsiders Store is not led by Dave Whitlaw as previously stated.

WORDS: Disneyrollergirl / Navaz Batliwalla
IMAGES: Outsiders Store x 2; Cotopaxi; Chaco
NOTE: Most images are digitally enhanced. Some posts use affiliate links and PR samples. Please read my privacy and cookies policy here

CLICK HERE to get Disneyrollergirl blog posts straight to your inbox once a week
CLICK HERE to buy my book, The New Garconne: How to be a Modern Gentlewoman
CLICK HERE to buy my beauty book, Face Values: The New Beauty Rituals and Skincare



The DRG Style Index: Gentle Monster X Huawei, Patagonia, The Face, Lululemon and more



Here’s the latest DRG STYLE INDEX ranking, a round-up of the brands and industry stories currently buzzing on my radar…

GENTLE MONSTER X HUAWEI WEARABLES
Gentle Monster Huawei
Just when you thought ‘wearables’ had died a death, up pops a new slew of tech-cessories. This time they hinge on audio-enabled eyewear, rather than screen-centric devices. Example: Bose’s Bluetooth-enabled audio sunglasses, which contain a microphone and speakers to cut down on screen time. And Gentle Monster’s collab with Huawei (above), which does the same thing. (more…)



How I dress for cold weather



How to dress for cold weather

In the UK, it feels like we’ve skipped autumn and gone straight into winter. Right up until a couple of weeks ago it was fairly mild and super-sunny. Then last week, it switched abruptly and we’re full pelt into the thick of coat, four-ply knits and hot water bottle weather.

I tend to dress for cold weather from the feet up. (more…)