experiential retail

Guest post: The craft of watch-making and experiential retail from Jaeger–LeCoultre at Harrods



JLC AT HARRODS

There’s something charming, and humbling about a one-to-one session with a true craftsman, not least when it comes to haute horlogerie with one of my favourite watch brands: Jaeger-LeCoultre. I’m a big fan of the Reverso watch from the Swiss luxury watch-maker (have you seen its latest collab with Valextra? Oh my!), that just happens to be celebrating its 180th anniversary with a dedicated exhibition space at Harrods. (more…)



Last chance: So Dior at Harrods



Gosh isn’t there a lot going on with retail right now? Online may be the all-powerful monster threatening the high street, but bricks and mortar stores are fighting back by ramping up the drama and excitement on offer.

This weekend is your last chance to get involved in the multi-sensory experience that is Dior at Harrods. (more…)



Introducing posh stationery and ink from Louis Vuitton’s World of Writing (Paperchase it ain’t)



Done – all my thank you notes are written and posted! I may be tech-addicted but I still like to put pen to paper. Lately I’ve been using Kate Spade’s initial note cards and my psychedelic Peter Max ‘fold and mail’ notepaper, but I’d love to get my hands on the just-launched Louis Vuitton ‘World Of Writing’ papers and inks. (more…)



On Chanel’s Covent Garden beauty pop-up and the Disneyfication of luxury retail




Latest in the rebranding of Covent Garden is Chanel’s new standalone beauty pop-up, a make-up mecca that will be in situ between now and the end of the year. It’s the first of its kind for Chanel in Europe and suggests they’re trialling the concept for a more permanent set-up. Why Covent Garden? “It’s a light-hearted, fun destination,” I was told, although being positioned slap bang at the entrance of the Piazza and also along the same drag as Apple, Burberry Brit, Rugby Ralph Lauren and Opening Ceremony on King Street (AKA, London’s new shopping destination) sounds much more strategic than that. (more…)