Lulu Kennedy launches e-shop
Lulu Kennedy’s ‘greatest hits’ range, Lulu & Co is now available on its own ecommerce site. Here are my picks from the AW11 and cruise 12 collections… (more…)
Online shopping
The Financial Times on blogger influence and the commercial clout of online tastemakers
Much food for thought in yesterday’s FT article on the power of online tastemakers to shift product. Do also read the second piece on digital marketing agency Joyn* and French company Linkfluence which digs deeper into data analysis ( fyi ‘data’ is going to be one of the big watchwords for 2012).
[*Full disclosure: Disneyrollergirl is listed in the Joyn report and featured on their site]
Share this:
Yoox promotes Chinese designers on The Corner.com
According to some research I’ve been doing for a report, young Chinese luxury consumers don’t really wear home grown designers, they prefer the better known status labels like Gucci, Louis Vuitton and Chanel. (more…)
Share this:
What’s new in digital fashion
Some digital fashion snippets that have caught my attention…
TOPMAN LAUNCHES ONLINE MAGAZINE
Topman’s digital zine, Generation launched last week. It’s an eclectic mix of culture and style and from my first look doesn’t seem to be about pushing product, it’s purely content driven. I find it a bit too visually chaotic but I like the variety of content. (more…)
