Preen

London Fashion Week AW13: Day three highlights



Today I truly experienced the luxury and convenience of a concierge service. I’ve been working with Amex to experience all they have to offer this Fashion Week, which in reality means I’ve had cars booked to ferry me from show to show, my on-the-go catering needs seen to, plus all manner of other requests – small and large – dealt with. Amex asked me what my ‘pain points’ were during Fashion Week and I said transport issues, wi-fi issues and just general juggling of everything. (more…)



BRITISH DESIGNERS COLLECTIVE: FIFTEEN MINUTES WITH PREEN



Preen’s Justin Thornton is talking me through their design research process. It involves books, mood boards, deconstructing their archive and a veritable blogroll of online resources. “We photocopy from books and create mood boards from that to focus where we want to go. An element of the mood board might be a detail, or else it might just be an attitude of a woman,” says Thornton. (more…)



Trend alert: SS12 – Prints get punchier



Something tells me that punchy, head-to-toe prints will be the new colour-block come SS12. Taking the lead from Prada ss11, we have seen extreme, colourful prints from three highly influential brands: Celine resort ss12, Preen resort ss12 and Prada menswear ss12. (more…)