“One should wear only one “nice” piece of clothing at a time. Otherwise it’s too much. Too dressed. You have to be half-dressed. That’s my fashion theory, since you asked: Half Is More.” (more…)
So even though I liked the Gap normcore campaign, it turns out the public didn’t. But that hasn’t stopped Gap trying to channel its normcore heritage one more time to engage a younger generation of customer.
This time it’s youthful 90s normcore which makes much more sense. (more…)
If you’re in the UK and want to buy American Apparel tube socks, triangle bras or grey marl tees (aka my casual staples), you’ve only one destination now. The only American Apparel London store standing is in Camden since putting its UK business into administration (and we’re not even sure how long that’s open for). (more…)