Retail concepts

London Underground produces some top fashion merch



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Andrew Bunney has done the seemingly impossible. That is, take a corporate, uncool brand, (albeit with a killer heritage) and turn out a highly desirable line of product. The result is Roundel, a collaboration with the London Underground, that presents T-shirts, jackets, shirts and even trainers as graphic product that will be as at home on the backs of tourists and cityproud Londoners as design-conscious youth. Bravo Mr Bunney! (more…)



Feelgood fashion? Oh MyGoodness!



Mygoodness-Uniform-wares

Here’s something a little different for Cyber Monday. If you want to join in the excitement, boost the economy, and give back, then why not do your shopping at MyGoodness.com? It’s the latest in social enterpriseĀ and means you can scratch the shopping itch while giving something back.

How it works is that for everything you buy, either the brand or the MyGoodness team will donate a percentage of the price to a cause or charity that they currently support. ‘Philanthropic retail’ (think TOMS and Gandys Flipflops) is becoming more common, but it helps that what MyGoodness stocks on the site is an edit of really well chosen products (including fashion, beauty, home, tech and books).

To add another twist, MyGoodness also sells ‘Money can’t buy experiences’ which translates as things like meeting a favourite artist backstage or having dinner with a superstar chef.

On the site right now, you can buy this Clarisonic Plus, this 3.1 Phillip Lim ’31 Minute’ clutch and this Uniform Wares 200 Series Calendar watch (above), all with 10% of the price going to Chickenshed, the children’s threatre charity. Interested? Click here more feelgood fashion from MyGoodness.

 



Perfectly repurposed



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Is this the ultimate in upcycling? For the next eight days, you might get a shock if you amble into Hermes’ New Bond Street store for a silk tie or scarf. The entire ground floor has been hijacked by ‘Petit h’, the luxe, upcycling arm of Hermes, for a unique selling exhibition. (more…)



Clique’s interactive print-to-mobile magazine launches – with exclusive Katie Eary product



Clique

Has anyone quite nailed the ‘shop-from-the-printed-page’ experience that publishers are currently obsessed with? So far we’ve seen a few attempts, with Harper’s Bazaar US and Look magazine employing Blippar technology to bring existing magazine content to life – while hopefully generating extra revenue.

New to the space is Clique, a free print magazine mailed to its target audience, with every item shoppable, sharable and watchable by smartphone. (more…)