Floraiku

It’s the little things



Rossell lingerie ss18

How hard can it be to find a simple, tailored triangle bra? One that’s not too sporty or clingy and has adjustable straps? My usual go-to for A-cup bras is American Apparel; their casual triangle bras have served me for years and I love a sporty stripe. But sometimes you want something more grown up, especially if it might be a bit visible under a dressy blouse or top.

My PR friend introduced me to Rossell bras a while ago and I immediately liked the sound of them. Made in Portugal in silk and cotton, with supportive boned seams and elegant old fashioned S-fastenings, they’re so simple yet gently engineered. (more…)



Harrods Salon de Parfums: see, touch, smell



Floraiku fragrance at Harrods Salon de Parfums 6th floor

It takes a lot to get me to an 8.30am press launch, but the addition of seven new boutiques to the Harrods Salon de Perfums did the trick. Joining the original ten boutiques, this 6th floor haven is a destination for serious scent seekers.

Let’s talk personalisation and experience, two big lifestyle trends that are a gift to luxury retailers. At Harrods they’re expected by wealthy overseas customers, who demand excellence and uniqueness from every visit. With bricks and mortar retail struggling overall, it’s the ‘wow’ experiences that get people talking and – crucially – returning for more. (more…)