THE DRG STYLE INDEX: TRADEMARK, LUCKY MAGAZINE, SAINT LAURENT
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. HELLO TRADEMARK
I’m keeping my eye on Trademark this year, a brand I only discovered a few weeks ago at their London press day. Shapes are simple, and a tiny bit preppie (well, there are sweatshirts) but it’s the overall presentation as ‘a brand’ that I like – focussed, clean and graphic. Trademark is the brainchild of Louisa and Pookie Burch, daughters of Chris Burch (aka the former Mr Tory Burch who also backs the designers) and they already have a not insubstantial flagship store in New York. The website is pretty comprehensive and their Insta is part moodboard, part look book…
2. LUCKY BLOGGERS
Lucky Magazine has put three super-bloggers on its cover. Thoughts? I’m wondering if people are getting a bit bored of style bloggers or if that’s just me?
3. SAINT LAURENT’S SS15 CAMPAIGN
The new SS15 Saint Laurent campaign images are out and I love the softer hippie mood which still maintains Slimane’s trademark monochrome signature. Timeless and ageless – now to see whether Gucci snaps him up as rumoured…
4 January, 2015 @ 11:46 pm
I, for one, am very much over style bloggers. I’d be happy if some print magazines would bring back the old-school cover model (not slash-actress-slash-blogger, etc.).
4 January, 2015 @ 11:50 pm
haha hello stranger! Yes, I hear you :) There are a handful of amazing style bloggers out there who do more than look pretty but only a handful…
The Very Simon G
5 January, 2015 @ 10:55 am
Bored of style bloggers… bitchy! lol