14 September, 2014

Samsung and Apple go head to head for the fashion pound

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If there was any doubt that phones are now fashion accessories, last week rammed that thought home. With Apple‘s major unveiling during New York Fashion Week with key fashion press in the front row and Natalie Massenet representing (will she be selling the new Apple devices on Net-a-Porter?), the fashionisation of our everyday tech gear is indisputable.

OK the big fuss was all around the smart Watch but the general consensus among the fashion contingent is it ain’t all that (yet). (more…)

Disneyrollergirl 1 Comment Brands, Business of fashion, Design, Events, News, Technology, Trends Apple, Samsung, smart watch, smartphones, technology, trends, wearables

20 March, 2014

Wearables, schmarables, just give me Chanel!

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Wearables, shmarables… If you ask me we’re a long way from the point where wearable technology is truly useful and can’t-live-without. Until then I’ll stick with the traditional fash-tech accessory. ..mostly those inspired by or made by Chanel.

Let’s be honest, no one lusts after Chanel’s RTW the way they perve over the accessories. The bags (even ludicrous hula-hoop ones), the sock-shoes, the trainers (I’m still getting asked about these)… And then there are the beauty products which are accessories in their own right. I mean, which other brand produces such hotly anticipated collectables? (more…)

Disneyrollergirl 3 Comments Ad campaigns, Beauty, Brands, Design, News, Technology, Trends accessories, ad campaigns, Chanel, Samsung, wearables

14 December, 2013

Nike Fuelband for the luxury millenial

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Vanessa Friedman wrote about wearables in the FT yesterday, suggesting that tech companies need to get fashion people on board if they want their wearables to look halfway decent. I’d say Nike is ahead of the curve in this sense, it’s just released its Nike FuelBand SE in a very luxe-looking black version accented with rose gold. (more…)

Disneyrollergirl 1 Comment Brands, Design, News, Shopping, Technology, Trends accessories, FuelBand, millennials, Nike, technology, trends, wearables

1 November, 2013

Guest report: Techno Sports-luxe – a triangulated trend where streetstyle and high fashion dovetail with a sports vibe

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A NEW COLUMN: ‘ASK ALISON’ BY DRG CONTRIBUTOR, ALISON BISHOP

Sports-luxe is back into the fashionista psyche, judging by the recent round of SS14 catwalks, but this time around it’s infused with a tech-enhanced performance.

In London, Stella McCartney showcased her new performance-fabrics focused range for Adidas ‘to inspire women to get their sweat on’. From spinning to aerial yoga, the collection integrated sustainable textiles and lightweight breathable outerwear into a more dynamic offer. (more…)