Vilshenko

Editorial shoot: Wake me up when the future arrives



Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli

When I was growing up, there was nothing less appealing than the idea of suburbia, being stuck on the fringes, peering in on the action. If you lived in the suburbs of London, your main life goal was to get the hell out as soon as possible. In fact, I grew up in West London, but in a way that had its own feeling of torpid detachment. I was desperate for the seedy exotic bright lights of Soho, at that time the epicenter of creative cool and a glowing beacon of potential. Potential of what exactly, it didn’t matter, just something more exciting than my mundane teen (non)existence. In that sense, you could even say that being a teenager, wherever you live, is like being in an alternative suburbia. So near to where you want to be – independent, in demand – yet so far.

Now, in a funny volte-face, London is turning inside out. The outskirts are becoming desirable destinations with endless construction sites and transport-links-in-progress that represent fresh, gleaming possibility. In turn, the centre of London is emptying of locals, as our beloved pubs, caffs and nightclubs are bulldozed for behemoth Shards and Gherkins. Should we stay or should we go? Or should we simply retreat into the safe suburbia of our nostalgic imaginations…?

Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli
ABOVE: Blouse and trousers, Vilshenko///triple ring, Spinelli Kilcollin

Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli
Blouse and trousers, Vilshenko///Boots: Aeyde

Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli
Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli jewellery by Sarah & Sebastian
Face ring and oval ring, Sarah & Sebastian///Triple ring, Spinelli Kilcollin

Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli
Blouse, Vilshenko///Earrings, I am by Ileana Makri

Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli
Blouse, Vilshenko

Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli

T-shirt, Champion/// trousers, Vilshenko/// earrings, Magdalena Frackowiak//ring, Sarah & Sebastian

Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli
Triple ring, Spinelli Kilcollin///all other rings, Sarah & Sebastian///perfume, Prada

Navaz Batliwalla Disneyrollergirl shoot Photography by Chiara Romangnoli
Sweatshirt, Peter Jensen

CREDITS
Photography: Chiara Romagnoli
Words and styling: Navaz Batliwalla
Hair: Patrick Forini using Bumble & Bumble
Make-up: Yin Lee using Ellis Faas Cosmetics
Model: Oliwka at The Squad Management

NOW CLICK BELOW TO SHOP THE POST…

Thanks to Champion, Vilshenko, Magdalena Frackowiak, Sarah & Sebastian, Peter Jensen, Aeyde, Spinelli Kilcollin, I am by Ileana Makri

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New Russian talent at Avenue32



It’s been around for less than eighteen months but Avenue32 is powering along in its quest for etail market share. It prides itself on scouting new talent, not least from further afield than St Martin’s London, New York and Paris. This is an interesting video spotlighting three of its Russian designers – Vika Gazinskaya, Vassilisa and Vilshenko (The sound quality’s not great but stick with it). (more…)