Avenue32

New Russian talent at Avenue32



It’s been around for less than eighteen months but Avenue32 is powering along in its quest for etail market share. It prides itself on scouting new talent, not least from further afield than St Martin’s London, New York and Paris. This is an interesting video spotlighting three of its Russian designers – Vika Gazinskaya, Vassilisa and Vilshenko (The sound quality’s not great but stick with it). (more…)



Buy it now: Posh pyjamas with a twist from Poplin



OHHHHHH! How fun are these posh pyjamas with a twist from Poplin? An exclusive collaboration with Avenue32, I loved this story from Avenue32’s Erin Mullaney; “we wanted to create a collectable timeless illustration for the pyjamas that was both festive and stylish. When I was a little girl, we always got to open one present on Christmas Eve and without fail, ‘Santa’ always gave us Christmas pyjamas that we would wear the whole next morning and that would be captured in photos for the rest of time!” (more…)