AW14

Content meets commerce: Harrods.com ‘Inside The Studio’ campaign



Harrods is giving a big push to its digital content, bolstering its e-commerce with rich, online editorial. This month, I’m partnering with Harrods to spread the word on its latest editorial campaign, Inside The Studio.

In the run up to the British Fashion Awards, Harrods has teamed up with Alice Temperley, Antonio Berardi, Rupert Sanderson and Matthew Williamson to show us what we really want to see… what actually goes on in the ateliers? (more…)



Gentlewoman style: Bally AW14



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Can we take a minute to appreciate the new-look Bally, under the creative direction of Pablo Coppola? Emphasising the Bally ‘codes’ of precision and craftsmanship, there’s a focus on grown up wardrobe staples with a slightly relaxed flair – tailored trousers, boxy handbags, mannish coats, boyfriend shoes…

The ‘gentlewoman’s corner’ bag is my favourite, with its lopped-off corner. (more…)



Gap’s personalisation push



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Gap’s ‘new’ creative director, Rebekka Bay is well into her stride now and fittingly for the Dane who came from COS, the look for AW14 is heavily weighted to a darker, Scandi-style aesthetic.

I particularly like the inky indigo blue denim (above) and the dark wool cocoon jacket (below). I’ve tried it on and it’s a great cut, ticking the box for smart but warm very well. Two other things Gap is nailing at the moment: cashmere and sweatshirts. (more…)