Mulberry

Mulberry SS12 campaign



I will never get bored of kitsch, oversized props and girls in ankle socks and wedges so Mulberry’s SS12 campaign is right up my street. Creative direction by Ronnie Cooke Newhouse, photos by Tim Walker (obv), props by Andy Hillman and all round fabulosity by Frida Gustavsson and Lindsey Wixson. (Check out the behind-the-scenes pics too…) FUN! (more…)



Mulberry’s making-of video and more profit rises




Like other luxury leather-goods brands Hermes and Loewe, Mulberry has created a video to celebrate the makers of its highly collectable bags. The video is narrated by CEO Godfrey Davis and shows workers at the factory in Somerset making handbags and talking about the apprentice programme and new factory extension. (more…)



Mulberry’s global push




Could Mulberry be any more like the British version of Marc by Marc Jacobs (well, creative director Emma Hill did used to work there)? The youthful styling, the quirky branding, the cult status handbags, the It Girl following … it’s certainly ticking all the right boxes. (more…)