Business of Fashion

First look: Miss Vogue



**SPOILER ALERT** Ding dong! The inaugural issue of Miss Vogue has been published and my verdict is in. First impressions: it looks like Teen Vogue! I was expecting a full-size issue and something thinner, so it’s good to see a perfect-bound spine. I was totally not surprised to see Cara on the cover – I expected her or Edie (P.S, thank you Vogue for putting a model on the cover). (more…)



Will you buy a Vogue coffee cup at the Vogue Festival?



The second Vogue Festival is only two weekends away and the jam-packed schedule keeps on growing (see the whole schedule here). But like any good event, there’s also a bunch of merch you can buy – so I hope you have deep pockets. How about your very own Vogue Starbucks-style coffee cup for that all-important Anna W moment? (more…)



Rediscovering house codes and icons at Louis Vuitton pre-fall 13



“Louis Vuitton has become too common!” LVMH’s Bernard Arnault didn’t quite say last week. But the sentiment was there. Speaking at LVMH’s annual results presentation, he revealed that Louis Vuitton is scaling back on global expansion and focusing more on its high end products and superior customer service to avoid cheapening the brand.

This is a trend, not just at Louis Vuitton, but other luxury houses, who have stripped away the obvious logos and boosted product that shows off house ‘codes’. Dior recently reignited its ‘bar’ jacket and ‘comma’ heels, Gucci, the horsebit loafer (which is 60 years old this year), Chanel flagged up its pearls and Saint Laurent, its tie-neck blouses and iconic tuxedos. At Vuitton, the overexposed monogram has been sidelined for SS13 by the Damier check.

At Louis Vuitton’s pre-fall 13 preview on Thursday, my main highlight was the collection of Noe bags, a heritage Vuitton bag refreshed in new colours and sizes. Originally a carrying case for champagne bottles (what else?), the design celebrates its 80th anniversary this year.


My other highlight was the Icons collection, a capsule collection that updates pieces from the archive. I love this sheepskin balmacaan, a collarless coat that can be worn reversed with the leather on the outside. Delicious, no?