ad campaigns

VIDEO: Moncler ‘Don’t Steal The Jacket’ by Bruce Weber



I have been waiting to see this ever since spotting the utterly charming print ads in all the October issues. Bruce Weber’s seven-part film for Moncler is unfolding episode by episodee on Moncler.com and Youtube…

Here’s part 1:



Dr Martens First & Forever campaign



Here’s a good example of a branded campaign where everything fits. Dr Martens (whose shoes have really hit their stride in recent seasons) came up with the First And Forever idea, playing on a sense of youthful nostalgia that marries fashion, music, romance and some beautiful imagery. (more…)



Loewe Flamenco bag



When I first saw this ad on a computer screen the impact didn’t really come across, but in its rightful place on the shiny pages of Vogue, it jumped out. I love the colour combinations and cinematic lighting – although *yawn* does Mariacarla have to be naked? (more…)



Bruce Weber shoots Bottega Veneta fragrance ad



Bravo Tomas Maier for commissioning this beautifully evocative ad for Bottega Veneta Parfum from Bruce Weber. Featuring Ines de la Frsssange’s daughter Nine D’Urso…